Personal Branding
How to Crack the Code of the Social Media Rubik's Cube to Optimize Your Online Presence and Personal Brand
Leveraging the multifaceted nature of social media interest spaces to strategically craft an authentic, ubiquitous personal brand is like solving a Rubik's Cube through persistently twisting and turning content across platforms.
4 Personal Branding Lessons Leaders Can Learn From Taylor Swift
Amid the frenzy of Taylor Swift's record-breaking Eras tour, the author embarks on a quest to secure highly coveted tickets for her daughter. Through the emotion-charged experience, she distills key insights into the world of personal branding, drawing lessons from Swift's authenticity, adaptability, engagement, and social advocacy that are invaluable for shaping a strong leadership brand.
Think Your Marketing Team Can Help You Develop Your Personal Brand? Here's Why That's a Bad Idea.
Personal branding has become a priority for CEOs across the globe, but the myths surrounding what it takes to build it prevail. Let's unpack why your marketing team is not equipped to be tasked with developing your personal brand.
How to Create a Strong Personal Brand by Leveraging the Power of PR and Social Media
By leveraging public relations and social media, individuals can effectively amplify their unique values and offerings, transforming their personal brand into a potent asset that directly influences their path to success.
How Social Media Can Build Trust and Engagement Within Your Community
Social media channels offer brands a plethora of opportunities to connect with and engage audiences.
How to Establish Personal Brand Leadership — What It Means and Why It Matters
The power of personal branding and differentiation in today's business landscape.
Your Public Messaging Strategy Starts With Your Inner Circle
Entrepreneurs spend hours planning and developing key messaging strategies to broaden the reach of their business. Instead, start with an "inner circle" core of family, friends, colleagues, and most importantly an existing customer and vendor base.
5 Essential Tips for Mastering Your Next Brand Photoshoot
Discover the expert strategies to plan and execute a successful brand photoshoot that aligns with your brand's identity, captures attention and leaves a lasting impression on your audience.
How to Create a Company Profile in 8 Simple Steps
If your business does not have a clear and unique identity, it will naturally be tough to raise investment or create a brand that customers prefer.
How To Create Engaging Video Content for Your Brand
Video marketing is in demand, and it doesn't have to cost a ton to create solid content with terrific reach and impact.
How Selling Digital Products Can Revolutionize Your Business
From unlimited scalability and low overhead costs to worldwide reach — why they are a game-changer for entrepreneurs looking to make a mark in the online world.
So You Want to Be a Thought Leader? Here are 5 Steps to Take
Younger generations are buying from people they trust and who provide value — not brands. They are buying from thought leaders.
How to Build Your Personal Brand Through Book Publishing
Discover how publishing a book can be the cornerstone of your branding strategy. This article explores the steps and strategies for authors to cultivate their brand through book publishing and become authorities in their domain.
Remote or In-Person? It Doesn't Matter — Why Building the Best Team Matters More Than Location
Build the most effective team possible, and if you have an opportunity to get a stronger candidate who is remote, do it.
How Finding Meaning Helped This Entrepreneur Monetize Her Brand in a Big Way
Learn how to get paid for who you are, not just what you do.